Throughout the history of the company, we have never compromised on personalized service, value and quality. Our President David H. Smith has reiterated our dedication to this business philosophy, as follows:
PARA has chosen to be the dominant manufacturer and supplier of a full line of superior quality paints to the contractor, maintenance and D.I.Y./B.I.Y.markets via independent paint specialists and independent building centers. At the same time, PARA will be responsive to the needs of an ever-changing marketplace.
PARA?s distinctive personality is best characterized by our obsession with customer service and satisfaction, product quality and innovative marketing programs.