Proform Launches Keep-It-Green at BOMA

August 07, 2007

NEW YORK, Aug. 3 /PRNewswire/ -- Proform(TM) by Creative Flooring Concepts of Plainview, New York, launched its national KEEP-IT-GREEN campaign at the recent BOMA (Building Owners and Managers Association International, now celebrating its 100th Year Anniversary) Annual Meeting & Exhibit at the Jacob Javits Convention Center in New York City. Green cleaning has always been important, but today more than ever building owners, managers and consumers understand the impact it has on their lives. "Whether it be interior or exterior, a quality entrance matting program cleans without electricity, chemicals, or labor. There is no cleaner or greener way to maintain a building than to stop the dirt from getting in." states Mitchell Saltzman, president of Proform. Saltzman, Proform's #1 proponent of KEEP-IT-GREEN also stated "Our job is to spread the word and the facts to building owners and their management that we can help improve the quality of their cleaning programs, improve the first impression of their lobby, reduce their overall cleaning costs and achieve their own KEEP-IT-GREEN goals with less chemicals, labor, and energy. This is a win-win-win, for the environment, the maintenance team and even the numbers crunchers."

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