Accelerated Marketing Strategy Proves Successful Tactic for Marketing Property in Down Economy

May 15, 2009

Luxury Oceania Condos in Hull, Massachusetts Sell at May 9th Auction QUINCY, Mass.--(BUSINESS WIRE)--Flynn / Boston Realty Advisors LLC, a Northeast firm specializing in accelerated real estate auction marketing, announced today the sale of seven condominiums for a combined $4.5 million at auction on Saturday, May 9. Flynn / Boston Realty Advisors coordinated the sale of the properties through their tactic of accelerated auction marketing to sell properties in challenging real estate markets. Oceania is a residential condominium development owned by Seven Hills LLC of Weymouth, MA. “As seen in the Oceania sale, accelerated marketing is ideal for owners looking to create activity and maximize values in an uncertain market,” said Auctioneer and Flynn / Boston Realty Advisors Principal, Dan Flynn. “It’s also a great opportunity for individuals to purchase luxury residences at affordable prices.” The condominium building consists of 16 newly constructed units with two to three bedrooms and many units include office/dens. The most popular features are the large balconies overlooking Cape Cod Bay and the Boston city skyline. Winning bids ranged from $530,000 for a 2,882 square foot unit to $875,000 for a 2,798 square foot penthouse unit with its own roof deck. These units originally came to the market listed for $1,225,000 and $1,425,000 respectively. One unit was designated to sell absolute, subject to no minimum bid or reserve price. The 2,338 square foot unit sold for $580,000. Bidders had to factor in a 5% buyers premium fee over their final bids. The auction took place in one of the subject units with more than 100 people in attendance. There were 25 registered bidders. Flynn / Boston Realty Advisors LLC currently has plans for similar auctions in several New England States.

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